Jordon Hudson Still ‘Really Wants’ Miss Maine USA Crown Despite Pageant Upset (Exclusive Source)

The former cheerleader, 24, placed third at this year’s statewide event. She previously came in second when she participated in 2024

Jordon Hudson
Jordon Hudson.Credit : Michael Creagh

NEED TO KNOW

  • Jordon Hudson placed third at this year’s Miss Maine USA pageant, one notch lower than she placed at the same statewide event in 2024
  • The contestant, 24, was supported by her boyfriend Bill Belichick, who attended the preliminary round on May 10 and the finals on May 11
  • Shortly after the winner was crowned, a source told PEOPLE that the crown is “something that [Hudson] really wants,” and she could very well return to the competition for a third time next year

Jordon Hudson might’ve fallen short of the crown at this year’s Miss Maine USA pageant, but that doesn’t mean she’s taking off her sash for good.

Shortly after the former cheerleader, 24, placed third at the statewide event — coming in behind winner Shelby Howell and runner-up Mara Carpenter — a source tells PEOPLE that Hudson could very well return to the competition in the future.

“Knowing Jordan, this is something that she really wants. So if it’s something that she wants to work towards in the future, she’ll do it again, and she’ll come back even stronger,” the insider says of Hudson, who is dating former NFL coach Bill Belichick, 73.

Three women in a public indoor setting wearing sashes labeled 'Greenville' and 'Hancock,' dressed formally, one of them waving
Jordon Hudson at Miss Maine USA pageant on May 10, 2025.Zoey Lyttle

Her recent appearance at Miss Maine USA — which took place on Saturday, May 10 and Sunday, May 11 — follows her participation in the same pageant last year. Hudson came in second place in 2024, but the source adds that her lesser result won’t necessarily deter her.

“For some girls, a lower placement gets them more excited to come back and to prove themselves,” the source tells PEOPLE. “What a lot of people say is, ‘Different day, different judges, different rankings.’ We can do this all over again with five new judges and it could be a completely different outcome.”

While she didn’t leave as a winner — which would’ve automatically put her in the running for the national Miss USA pageant — Hudson did nab the style award this year. And the contestant, who was representing the town of Hancock, also had the support of her boyfriend throughout both the preliminary and final rounds of the competition.

Jordon Hudson and Bill Belichick are seen at the Holiday Inn in Portland, Maine
Jordon Hudson and Bill Belichick after Miss Maine USA 2025 pageant on May 11, 2025.MEGA

Belichick was seated in the front row on both days, and after the results were finalized on Sunday, the couple left the Portland Holiday Inn venue together, hand in hand. Hudson made her exit in the same sparkling purple evening gown she wore on stage. Her other pageant looks included a gold mini dress and a shimmery teal bikini with heels.

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